LuLu Hypermarket Qatar, a major retailer in the country, has won the Corporate Social Responsibility (CSR) Award in the ‘Best Company in the Private Sector’ category at the 8th CSR Awards this year. This has been awarded for their “earnest efforts” towards ‘Social responsibility in facing Covid-19’.

In a press statement on Saturday, the retailer said LuLu’s sustained CSR efforts started with its inception and it “has been pursuing the mission with many activities”.

Dr Mohamed Althaf, director of LuLu Group International, received the award from HE Sheikh Dr Khalid bin Thani al-Thani, chairman of Dar Al Sharq, at a ceremony. Sheikh Thani bin Ali al-Thani, chairman of the CSR Committee at Dar Al Sharq, Jaber al-Harami, deputy CEO of Dar Al Sharq, and other officials from both the organisations were present.

LuLu Hypermarket Qatar has partnered with the Social Responsibility Committee for the CSR Awards held under the theme ‘Social responsibility in facing Covid-19’.

“As a company with strong CSR policies, LuLu Hypermarket has always been at the forefront when it comes to giving back to the society and environment. LuLu’s efforts as a committed supporter of various social initiatives have been very well-accepted and appreciated by the community,” the statement noted. “LuLu Hypermarket has made remarkable contributions to hold the community firmly together during the trials and tribulations posed by the Covid-19 pandemic. It has supported the contingency plan rolled out by the ministries of Commerce and Industry, Interior, and Administrative Development, Labour & Social Affairs to address the crisis head on by opening temporary supermarkets at four different locations in the Industrial Area and ensuring the availability of essential items with a view to serve the people who had tested Covid-19-positive and were in quarantine.”

During this Pandemic Time, LuLu Hypermarket has carried out several relief works through the distribution of food baskets under the aegis of the Indian embassy in Doha, Indian Community Benevolent Forum, Integrated Indian Community Centre and KMCC Qatar, etc.

Proactive measures were taken by LuLu Hypermarket to ensure food security during the initial days of the crises by “chartering cargo flights, deepening the storage of essentials and enhancing its e-commerce capability”.

From the beginning of the pandemic, LuLu Group organised a massive campaign named ‘Your Health is in your Hands”, aiming to promote awareness of hand hygiene among customers, employees and the general public.

It has implemented a series of Covid-19 protocols at its stores, including social distancing guidelines by placing signages at vantage points inside the outlets, pre-packed supply of vegetables, fruits, roastery, cheese, meat and bakery, display of essential items at multiple locations in a store to avoid crowding, cashless payment option at checkouts, dedicated checkouts for elderly and vulnerable shoppers, and enhanced e-commerce services such as ‘Express Delivery’ option for same-day delivery and ‘Click and Collect’ option for store pick-up service through its online shopping platform.

Further, it installed protective screens at checkouts to safeguard both customers and the staff.

SOURCE : COVER https://www.gulf-times.com/story/675217